Discovering Very Unlikely Niches Using Squidoo

There is no doubt about it I love squidoo.  In helping a persona recently we discovered a niche that is prime for the exploiting by accident.  We created one lens targeted to buy here pay here and the traffic is incredible for what I thought was a worthless search term.

Not only is the traffic good the income from the affiliate networks is nothing to sneeze at either.  This coupled with the squidoo traffic and the earning power of squidoo this is definitely a tool that any bum marketer should utilize.  Currently I earn a little over $300 a month from squidoo.  Nothing to sneeze at.

Oh well time to figure out some some other niche to exploit.

Getting Your Visitors to Dig Deeper

I am not a web designer by any means. I can do some basic stuff on my own but at the end of the day things like scripting and GUI I have to outsource. It really is a better use of my time. I am a marketer, that is primary goal in life. To help others market their business or look at things in a different light.

Recently in a discussion with a Cincinnati used car dealership I spoke with them about their conversion problems on their website. One thing that was happening was that there was auto played audio on the home page. This had to increase their bounce rate. Sure enough after they turned it off their lead volume jumped.

Internet Marketing is not rocket science.  You just have to use effective copy writing to generate a call to action.  You do this by placing yourself in your visitors shoes and watch your conversions rise.

Building up a game plan

Being in the trenches at an automotive social network I am able to follow trends in the industry.  It also shows markets that are prime for the picking with affiliate programs.  There are a few niches that are really under served as far as competition.  For example ebay motors.  You can use the ebay affiliate program to build some neat properties.  Right now my protege is starting to attack the automotive auction market.

We are going to start by going after markets that have closed dealer auctions and create landing pages that will encourage click throughs for individuals looking for public auctions in those markets.  To start with we are concentrating on markets we know well such as Savannah auto auctions.  They have three dealer only auctions but individuals are constantly trying to figure out how to get in them.

So we will be presenting them with local ebay car auctions as an alternative.  This allows us to profit on the traffic in several ways.  Ebay affiliate commissions. auto loan lead programs, amazon and the money squidoo pays for traffic.  One page mutliole streams of income. 

dealer auctions, automotive auctions, savannah auto auctions

Automotive SEO - It is not Tough!!

One of my good friends is an automotive SEO consultant who does a great job for his clients. Tonight I met up with another person who also consults automobile dealerships. In reviewing both techniques it appears that each have very different styles.

The thing is some of the keywords that both of these guys chase automotive terms in their personal SEO endeavors to market their businesses both they have created unnecessary competition for a low value keywords. The only real benefit to owning those keywords is to impress a potential client. Just like me trying to own the search term for Kingsland Used Car Dealers to prove a point. Other than that there is no real benefit!!

useless seo terms, automotive seo, automotive consultants

Exploiting Automotive Keywords

Automotive SEO is a joke compared to other industries. Part of the Squidoo project my friend and I are running is we are looking for medium competition keywords and see how much traffic we can draw from them. A jewel that we found was Buy Here Pay Here Lots in Indiana the daily search volume is moderate and the competition on the longtail is almost non existent.

It will be fun to see how much traffic can be generated on these terms.  On another note the lens that is targeting Tulsa Chevrolet Dealer is probably poorly created based on the keyword research I have done.  We are looking to add a couple more to the mix to see how long it takes to rank really high.  Right now we are still stuck on page five!!

buy here pay here lots in indiana, tulsa chevrolet dealer

Planting a Squidoo Bomb

I know that traffic arbitrage is more about buying traffic for one price and selling it for another. That business model is almost dead with the changes in PPC.  I also know that most affiliate marketers do not talk much about the niches they are in.  I am going to break that cycle now.

I work full time as an automotive marketing consultant and have a few clients.  New client acquisition is slow right now because the industry is in a tail spin.  Since I do not have full time to devote to affiliate marketing I am slowly working with someone to build an automotive squidoo empire.

This will do a few things when the automotive market starts to recover.  It will allow me to have established properties that can easily be transferred to or used to market future clients.  Second it will allow us to earn some income from squidoo and affiliate offers in the meantime.

I was turned onto using squidoo for this when I showed someone how easy it is to rank for non competitive keywords like "Special Financing Tulsa".  Now as stated in a previous post we are going after Tulsa Chevrolet terms with squidoo.  Right now we have one lens ranking low and are adding a dozen over the next week.

We are also going after some other terms and will post about them as well.  I have a domain I was saving for a squidoo car marketing squeeze page but now will turn it into a blog.  So keep an eye out for it.

Some people people in the industry will not like what I am doing and will probably try to cause trouble over it, but hey I am a big boy and can stand the heat!!!

tulsa chevrolet, tulsa special finance, squidoo.com, affilaite marketing, maximizing downturn in the car business

Automotive Marketing - Now is the Time for Affiliates to Get Geared Up

Right now car dealers are closing left and right and they are not spending money like they should online.  Mainly because car dealers do not understand it as well as traditional advertising.  The Internet is DrivingSales at an alarming rate and it is a way for affiliates who wish to captialize on the automotive industries weak internet presence will be way a head of the game when the industry starts to recover.

Just the other day I was speaking with a Hyundai Dealer who does not have a clue about the Internet and they were wondering why their website traffic was flat.  It is because affiliates were kicking their ass for their own name.  it is the dealers that are taking advantage of this soft spot that will win at the end of the day when the market recovers.

On another note the lens my protegie made to generate leads for Tusla Chevrolet Dealers is already showing in the search eninges on page five.  It will not be long before it is on page one.  I will estimate the time that it will take is about 2 weeks.

hyundai dealer, tulsa chevrolet dealer, drivingsales